"... none other than Plato himself dictated that the circle was the perfect form for celestial movement, and for the next two thousand years, astronomers said that planetary orbits were circular — even though their observational data suggested otherwise. Even Copernicus used circles in his heliocentric model of the universe. Only after much soul-searching did Kepler use the ellipse to describe the heavenly paths. Everyone has externally-imposed "shoulds" and values that influence their thinking. "
"DoI Theory is concerned with the manner in which a new technological idea, artefact or technique, or a new use of an old one, migrates from creation to use. According to DoI theory, technological innovation is communicated through particular channels, over time, among the members of a social system.
The stages through which a technological innovation passes are:
knowledge (exposure to its existence, and understanding of its functions);
persuasion (the forming of a favourable attitude to it);
decision (commitment to its adoption);
implementation (putting it to use); and
confirmation (reinforcement based on positive outcomes from it). "
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